Pet Clothing Market Trends 2022


Major players in the wearable pet clothing market include Afimilk Ltd. (Silent Herdsman Limited), Dairymaster, DeLaval International AB, DogTelligent Inc., FitBark Inc., Garmin, GoPro, Inc., Konectera Inc., Motorola Solutions Inc., PetPace LLC, Ridogulous Labs, Inc., Scollar Inc, Mars, Incorporated, Num’axes, Pawbo, Petpuls, SUGA International Holdings Limited, Tractive, Xiaomi Corporation, Datamars, Equisense, Findster Technologies, Furtrieve LLC, GEA Group AG, IceRobotics, Ltd. and Whistle Laboratories.

Pune, India, January 10, 2022 (GLOBE NEWSWIRE) –

The global pet clothing market size is expected to grow at a significant CAGR during the forecast period, owing to the increasing need to monitor the behavior and activity of pets to discover any underlying medical conditions. . Below is a view by region of the trends that are amplifying the size of the market:

Collars for animals gain traction:

Pet collars will hold an important part of the North America Pet Clothing Market by 2027. Advanced collars help owners improve their pet training because they consist of a GPS tracker to keep an eye on their movements and can alert owners via text message if their pets escape. The collar includes many similar alerts, such as excessive sleep, excessive scratching, and strange behaviors, which help owners take immediate action.

Owners can also set reminders in the pet collar to notify them of important events, such as vet appointments, medications, and grooming. These efforts can greatly improve a pet’s quality of life, thereby increasing the demand for pet collars.

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Bluetooth-based portable pet devices used for tracking:

Demand for Bluetooth-powered wearable pet devices will accelerate in the region as there is a worrying increase in the number of cases of lost or stolen pets. According to the American Society for the Prevention of Cruelty to Animals (ASPCA), the American population owns 86.4 million cats and 78.2 million dogs. Of that number, 5-7 million lost pets are found in animal shelters each year. Portable Bluetooth pet devices can offer several beneficial features, such as activity monitoring, live tracking and location history, which will drive their adoption by owners.

Widely Used Pet Wearables for Fitness Tracking Applications:

Fitness tracking apps are expected to exhibit a strong CAGR through 2027. Wearable pet devices are undergoing technological innovations to help owners closely monitor their pets’ fitness level. The devices can customize an animal’s fitness routine based on their age, weight, and breed. They also offer a detailed report of important activities including total time spent sleeping, running, walking and playing, fueling their demand.

The use of smart cameras is increasing:

Smart cameras can capture a significant portion of the European pet clothing market by 2027. According to the Pet Food Manufacturers’ Association (PFMA), around 3.2 million households owned a pet in the UK by 2020. Wearable pet devices with smart cameras are widely used by owners to access real-time video footage of their daily animal activities and trigger alarms in the event of suspicious behavior. The cameras can automatically activate night vision in low light conditions and deliver realistic sounds so animals can recognize their owner’s voice. They improve animal safety with video history, animal care benefits and smart alerts, which will increase their usage.

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Pets are increasing demand for advanced wearable devices:

Pets are expected to capture a large part of European industry by 2027. The region has several strict animal welfare laws. In addition, more and more households own pets. According to the European Pet Food Federation (FEDIAF), around 80 million families own at least one pet in Europe. As a large number of owners realize the importance and benefits of portable pet devices, their adoption is likely to increase many times over.

Smart vests widely used by pet owners:

The smart vests will be widely used by pet owners across the region, as they can effectively transmit important data, such as the animal’s activity level and heart rate to analyze their health and fitness. physical. The vests contain sensors that are connected to a video camera that transmits live feeds through a cell phone or computer app, giving owners vital information about any abnormal behavior. These aspects will increase the demand for smart vests.

RFID technology heavily used in pet clothing:

RFID technology will be widely used in a wide range of wearable pet clothing as it offers reliable tracking and identification of pets. Wearable pet devices that use RFID technology also have smart sensors to detect various health statistics, such as temperature, calorie intake, breathing, and heart rate. These advanced features can make RFID-based pet clothing a very popular product among homeowners.

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Wearable Pet Devices Used in Medical Diagnosis and Treatment:

Wearable pet devices will find robust applications in medical diagnosis and treatment as obesity cases in dogs and cats increase. Obesity can lead to hormonal imbalances, arthritis, high sensitivity to heat, and diabetes in pets. The devices can offer quantified data to help owners take better care of their pets, thus amplifying their use.

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